Email infrastructure, priced for people who build things
Sooner exists because sending email from an app got expensive for no good reason. We wanted the developer experience we liked, without paying more every time we launched another product.
Our story
We build a lot of small products. Each one needs the same handful of emails: confirm your address, reset your password, here's your receipt. Each time, the email bill grew, mostly for things that cost nothing to provide, like a second domain or another project.
So we built the email API we wanted to use: the same requests and webhooks our code already spoke, unlimited projects on every plan, live logs, and a price that tracks what sending actually costs.
Sooner is made by Quad Labs L.L.C., a small software company based in Kosovo.
Three rules we build by
01
Fair pricing
You pay for the email you send. Projects, domains and seats aren't upsells, and paid plans never hit a wall at the quota.
02
Compatibility over lock-in
Sooner speaks an API you already know. Moving in takes one line, and moving out is just as easy.
03
Deliverability first
Authentication, suppression and consent are built in and on by default, because an email that doesn't arrive is worth nothing.
Company
- Operator
- Quad Labs L.L.C.
- Based in
- Bahri Fazliu 5, Lipjan, Kosovo
- Managing director
- Erzen Krasniqi
- Registration
- Kosovo Business Registration Agency (ARBK), no. 812332279
- Contact
- erzen@quad-labs.com