Acceptable Use Policy

• Send marketing email only to people who opted in to hear from you, or where the law clearly allows it (for example an existing customer relationship with an easy opt-out).
• Transactional email (receipts, password resets, account notices) must relate to an action or relationship the recipient has with you.
• Never use purchased, rented, shared, scraped, harvested or appended lists, or lists from "co-registration".
• Keep evidence of consent (when, where and how) and provide it to us on request.

• Every marketing email must contain a working unsubscribe link and your physical postal address. Sooner adds the link, one-click unsubscribe headers and your team's address automatically to broadcasts.
• Honor opt-outs immediately and never re-add someone who unsubscribed without fresh consent.
• From names, reply-to addresses and subject lines must be accurate and not misleading.
• Send only from domains you own and have verified, with DKIM, SPF and, for bulk mail, a DMARC policy.

We monitor every team. When rates exceed these levels over a meaningful volume, we will warn you, then limit or pause sending until fixed:

• Bounce rate above 4%
• Spam complaint rate above 0.08% (Gmail and Yahoo require staying under 0.3%; we aim far lower)
• Repeated sends to addresses on your suppression list via workarounds

Hard bounces and complaints are suppressed automatically. Removing a suppression requires a good reason, such as a confirmed new opt-in.

• Phishing, credential harvesting, impersonation, spoofing, or links to malware
• Illegal content or goods, or content that facilitates fraud, scams, or deceptive practices
• Unsolicited bulk email, snowshoeing, or rotating domains/accounts to evade limits or filters
• Get-rich-quick schemes, unlicensed financial or investment promotions, cryptocurrency pumps, gambling where unlicensed or illegal
• Sexually explicit content, or content that exploits minors in any way
• Harassment, threats, hate speech, or content that incites violence
• Sending on behalf of third parties as a reseller or agency without our written approval
• Testing deliverability with seed lists you don't own, or probing other customers' accounts or our infrastructure

Depending on severity we may contact you, require changes, limit volume, pause sending, remove domains, or close the account, as described in section 5 of the Terms. Severe abuse is acted on immediately and may be reported to authorities.

If you received unwanted email sent through Sooner, forward it with full headers to erzen@quad-labs.com. We investigate every report.